Fashion


LOEWE
LOEWE

Art Director, Asia for LOEWE, LVMH’s oldest luxury fashion house founded in 1846, under the creative direction of Jonathan Anderson.


Industrialized Aura


OnePlus
OnePlus

Creative Director at tech company OnePlus, overseeing the visual world and identity of the Nord line, whose launch as a world’s first in AR saw over 3.5 million viewers tuning in. Currently working on defining and refining further visual intricacies within the Nord division across ID, UX/UI, launch campaigns and marketing.

OnePlus

Creative Director at tech company OnePlus, overseeing the visual world and identity of the Nord line, whose launch as a world’s first in AR saw over 3.5 million viewers tuning in. Currently working on defining and refining further visual intricacies within the Nord division across ID, UX/UI, launch campaigns and marketing.


Huawei
Huawei

Brand Art Director at Huawei, overseeing the global art direction across Huawei’s smartphone portfolio — Mate Series, P Series and Nova Series. Worked closely with ID, UX and design teams, as well as Product Marketing and Sales, to define brand image strategies, narratives and artist collaborations.


Publications


Vogue China
Vogue China

Art Director at Vogue China, creating and overseeing the visual world of Vogue Me. Responsible for the overall art and visual direction of the publication, collaborating with global talent and Chinese artists, providing on-set direction, and leading all design elements and visual identity.


KNEON
KNEON

Founding editor-in-chief and creative director of the independent digital platform, which collaborated with and promoted emerging talent in art, fashion and music globally. Launched during high school years, KNEON went on to become a global platform, including a publication, online TV channel and music station, reaching over 300,000 unique readers per issue and collaborating with over 500 artists across its 7 years.


Projects

01Bvlgari
02Burberry
03Chanel Beauty
04Taikooli x Fashion Festival
06Wuhao Beijing

Information


About

Victoria Jin is an art director and digital experience designer working at the intersection of fashion, art and technology. Over the last decade, she has led the creation of brand identities, global campaigns and the launch of digital-centric products spanning luxury fashion, consumer technology and publishing.

She is currently Art Director, Asia for the LVMH-owned luxury brand LOEWE. Previously, she held senior creative roles at tech company OnePlus, Huawei, and was art director at Vogue China, creating Vogue Me in 2016. Victoria began her career as founder and director of KNEON, an independent publication collaborating with emerging artists worldwide.

Born in Vienna, Austria, Victoria completed her Master of Arts in History of Art at the University of Edinburgh in 2016. She is trilingual in German, Mandarin and English.


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